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10 Most Popular Pickup Trucks for 2020

From unibody SUV-based models to diesel-powered haulers, pickup trucks dominate the Canadian new vehicle sales charts. And loyalty to a brand is as essential to the decision-making process as any other factor.


So if you’re curious about the current top-selling pickup trucks, based on sales between January 1 and March 31, 2020, check out our 10 Most Popular Pickup Trucks for 2020 list.


10th place: 2020 Jeep Gladiator (723 sold*)


All-new for 2020, the Gladiator is Jeep’s first pickup truck since the Comanche in 1992. Essentially a 4-door, 5-passenger Wrangler Unlimited midsize SUV with a pickup bed out back, the 4-wheel-drive Gladiator lives up to its midsize-truck promise, starting with 3,469 kilograms (7,647 pounds) of towing capability with the base Sport S model. With a starting MSRP of $47,845 CDN, it’s the highest-priced entry-level midsize truck available but offers singular Jeep styling and convertible capability. On the road, the Gladiator feels surprisingly sophisticated, offering a solid daily driving experience. The Gladiator boasts dual-purpose credentials; it’s a fun off-road vehicle that can do a lot of work-truck heavy lifting.


9th place: 2020 Honda Ridgeline (776 sold)


Based on the Honda Pilot midsize 3-row SUV platform, the all-wheel-drive 2020 Honda Ridgeline is unconventional in that it employs a unibody rather than the traditional body-on-frame design, and runs power through its front wheels, not the rear. With a $42,490 CDN starting MSRP, the Ridgeline’s 5-passenger interior is roomy and comfortable, and its highly versatile bed includes a hidden storage space beneath the floor. Although not as off-road-capable as its Chevrolet/GMC, Jeep, Ford or Toyota midsize rivals, the Ridgeline can tackle modest off-road situations and is tow-rated up to 2,267-kg (5,000-lb). The Ridgeline also offers several standard driver assists that are either optional or not available on its competitors.


8th place: 2020 Chevrolet Colorado (1,197 sold)


Although full-size pickups (like the Colorado’s stablemate, the Chevy Silverado) tend to get most of the attention from truck buyers, Canadians still buy a fair share of midsize trucks, like the 4-door, 5-passenger 2020 Chevrolet Colorado. Prices start at $24,098 CDN for base Extended Cab models. Like full-size trucks, the Colorado is offered with rear-wheel-drive and optional 4-wheel-drive. You can also get a roomier Crew Cab body style and both long and short box versions. The Chevy midsize truck can be had with 4- and 6-cylinder gas engines and a turbocharged 4-cylinder diesel. The $46,298 CDN Colorado ZR2 is a legitimate Jeep Gladiator rival off-road.


7th place: 2020 Ford Ranger (1,703 sold)


Returning to the North American market last year after a seven-year hiatus, the 2020 Ford Ranger midsize pickup truck offers only one engine and transmission choice (a turbocharged 4-cylinder/10-speed automatic powertrain) and limited bed and cab configurations. With a $32,159 CDN starting price, the Ranger comes with a robust 3,400-kg (7,500-lb) max tow rating and best-in-class payload numbers. The rear- or 4-wheel-drive, 5-passenger Ranger also sports unique high-tech features in terms of infotainment and safety, like the Ranger’s Tow-Optimized Blind Spot Monitor that extends its reach to include whatever is being towed behind the truck.


6th place: 2020 Toyota Tundra (2,118 sold)


With its sterling reputation for quality and reliability, the 2020 Toyota Tundra might lead the full-size pickup segment. But an ageing platform and fierce competition from newer, better-equipped and more capable competitors have limited the Tundra's popularity. To keep the Tundra competitive, Toyota equips it with several standard safety features such as adaptive cruise control, automatic emergency braking and auto high beams, as well as must-haves such as Apple CarPlay and Android Auto. With a starting MSRP of $40,650 CDN, the Tundra's standard V8 has plenty of power for towing or hauling, although the Tundra doesn't post best-in-class figures (those belong to the Chevy Silverado and Ford F-150) in either area.


5th place: 2020 Toyota Tacoma (2,707sold)


Unlike its competition, Toyota’s midsize Tacoma pickup truck has always outsold its full-size Tundra sibling. Despite the arrival of the new Jeep Gladiator, Ford Ranger and the ever-expanding Chevy Colorado/GMC Canyon lineup, the ageing 2020 Toyota Tacoma is still the most popular midsize pickup in Canada. With over 30 configurations, starting at $37,450 CDN, Toyota builds a Tacoma for just about every need. Although it doesn’t offer the latest engine options, the Tacoma still has the muscle and capability to handle tough jobs. And of course, there’s the Tacoma’s legendary reputation for longevity, durability and reliability, not to mention stellar resale numbers.


4th place: 2020 Chevrolet Silverado (11,171 sold)


The 2020 Chevrolet Silverado full-size pickup truck is now in the second year of a new generation. It provides another choice in the full-size truck segment to buyers who are spoiled by years of superb machines from North America’s Big Three. In a highly-competitive segment, the Silverado benefits from large amounts of research and development, plus a lot of value, to keep each model relevant and alluring. The Silverado deploys technology and smart engineering to make it lighter, more fuel-efficient and roomier than its predecessor. It’s a reliable and robust performer with a broad range of abilities, spanning from practical $38,598 CDN Work Truck to high-class $67,098 CDN High Country trim levels.


3rd place: 2020 GMC Sierra (11,814 sold)


Like its Chevy Silverado stablemate, the 2020 GMC Sierra is a strong, well-rounded pickup that remains popular with Canadians. Though it has similar underpinnings and powertrain choices as its Silverado sibling, the Sierra distinguishes itself with a bit more premium flair and design differences. And while its towing max of 5,500-kg (12,200-lb) still falls short of the figures put up by the Ford F-150 and Ram 1500, the Sierra has a few tricks up its sleeve, like an exclusive 6-way multifunction tailgate and a new transparent trailer rear camera. Starting at $32,498 CDN, the Sierra offers a choice of six engines that includes a new 6-cylinder turbodiesel.


2nd place: Ram 2020 1500 (19,179 sold)


Against the top-selling Ford F-Series, the 2020 Ram 1500 full-size pickup truck can more than hold its own. The last-generation $35,820 CDN Ram 1500 Classic is still on-sale, and the all-new-last-year Ram 1500 Quad Cab starts at $44,445 and carries on for 2020 with more features and trim options, as well as a new EcoDiesel engine offering best-in-class 480 pound-feet of torque. Unique to the 2020 Ram 1500 is its optional 30-centimetre (12-inch) Uconnect touch screen and an available air suspension that provides a less truck-like driving experience. Gas 6- and 8-cylinder engines can be outfitted with an eTorque mild-hybrid system that improves acceleration and fuel economy.


1st place: 2020 Ford F-150 (28,515 sold)


There are three reasons why the 2020 Ford F-150 remains not only Canada’s most popular full-size pickup truck but also the best-selling new vehicle overall: value, capability and style. While the Chevy Silverado/GMC Sierra twins now offer 90-kg (200-lb) more towing capacity than the F-150, they fall behind when it comes to customer loyalty. The F-150 is full of innovative features pickup-truck owners need, but it also comes with luxury and high-tech features they don’t expect. The F-150 also offers a nearly endless choice of trims, configurations and options. Starting at $32,339 CDN for the base XL models, the Ford truck can be everything from a daily workhorse to an off-road monster in the $76,699 Raptor to limousine-like transport in the topline $85,329 CDN Limited model.

*Vehicle sales based on manufacturer-supplied information between January 1 and March 31, 2020.




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